• SHIRTS WITH A MESSAGE - Simple is usually better.  Choose easy to read typestyles and simple graphics. Too many graphics, or special effects can make your message, or identity confusing.  As a general rule, if using several typestyles, it's best to have only one decorative, and the others should be plain.  One, or two bright colors and incorporating the color of the shirt into the design is usually sufficient and can be much more effective than more colors and more graphics.
  • USE OF COLOR - Using colors that are opposite on the color wheel will make your shirt design pop.  Opposite colors increase the contrast between the colors, such as green and red, yellow and purple.  Bright primary colors  (red, yellow, blue) are pleasing to the eye.  The use of shades (darker), and tints (lighter) of primary color are also very effective in creating a pleasing color pallet.